Ms. Luyo holds a degree in Communication Sciences with a major in Public Relations and Advertising. She has more than 7 years of experience in reputation management, public relations, social responsibility and public affairs. Ms. Luyo has been a consultant in institutional relations and communications for the Ministry of Energy and Mines (MEM) and the Ministry of Development and Social Inclusion (Midis). In addition, she has been a corporate communications consultant for 5 years at LLORENTE & CUENCA, in charge of accounts such as UNACEM, UTEC, Telefónica, Roche, Ferreyros, Grünenthal, among others. Likewise, she has carried out press and institutional image activities at the Ministry of Justice (Minjus).